Photographed at the Minneapolis Athletic Club, this campaign was created for TACAN’s “Save a Hero” initiative — a brand directing a portion of its profits to support veterans and military families. The session featured former Minnesota Viking and broadcaster Ben Leber alongside brand ambassadors to bring visibility to the collection and its mission.
Designed as both an apparel shoot and a cause-driven campaign, the imagery balances clean studio portraiture with authentic personality, supported by behind-the-scenes documentation of the production.